PRODUCT packaging
Print Design: typography | iconography | information design
Objective: Create the packaging design for an LED lighting product.
Audience: Consumers updating or purchasing new lighting in commercial, residential, or retail spaces.
Solution: The concept was to reference the fixture shape throughout the design and use this to enhance users’ ability to easily navigate, distinguish, and locate necessary technical details.
The pointed triangular shape used as headings plays off the shape of the fixture and catches the viewer’s eye. There is a lot of technical information needed for this product and the headers direct attention to the easily distinguishable sections. Icons and charts help further separate the information into more digestible chunks.
instruction sheet included with packaged product
